How to Get More Clicks on Your Facebook Ads

Jun 23, 2017 | Commentary

A woman managing her online reputation while working on a laptop with a cup of coffee.

A digital marketing notebook placed alongside a cup of coffee and a laptop, creating a visually appealing composition.

A group of people sitting at a desk in the Petaluma Historical Library, studying the city's history.

A woman using a laptop to work on boosting a website's SEO on a wooden desk.

A person working at a desk with a computer screen in California.

An iPad featuring the Petaluma Historical Library & Museum.

Implementing responsive web design brings numerous benefits, allowing users to easily access a website and view its content on various devices such as laptops. This laptop is positioned on a sleek wooden table in an

A man is sitting at a desk with a laptop in front of him, working on boosting online visibility using effective SEO strategies.

A group of people from West Coast sitting around a table looking at a laptop.

A woman using SEO tools to analyze data on her laptop in front of a plant.

A businesswoman from Petaluma, CA is standing on a graph with an upward arrow.

A woman with curly hair is holding a piece of paper in front of a laptop, showcasing local SEO success stories.

A laptop is sitting on a desk next to a bottle of wine, showing the importance of following the do's and don'ts in email marketing.

A woman comfortably using a laptop on a bean bag chair while interacting with user-friendly websites.

A laptop is placed on a desk, optimized for Local SEO and accompanied by a bottle of wine.

A woman is using social media marketing strategies while holding an iPhone in front of a laptop to enhance her online presence.

A man wearing glasses is holding a laptop while enjoying a tranquil escape at Helen Putnam Regional Park in Petaluma.

Business video marketing on a desk using creative ways.

A woman demonstrating local SEO as she holds a credit card on a smart phone, driving more traffic to her website.

A tranquil oasis with a white desk and a laptop.

Implement a responsive web design on a desk with a laptop and a lamp, reaping the benefits of enhanced user experience across different devices.

A person in Petaluma CA using a laptop with a graph on it while visiting the Petaluma Pumpkin Patch.

A black and white photo of a person using a laptop in California.

Two women working on a laptop, creating user-centric websites with trendy web design.

An individual showcasing Instagram photos on their smartphone, utilizing the platform to reach new audiences and grow their business.

A compelling computer monitor that sells with purple lights on it.

A person engrossed in their laptop, capturing the must-see spot's natural beauty at Walnut Park.

A man is using a laptop and a tablet to design a website in California.

A tablet displaying engaging content, alongside a notebook and pen on a wooden table.

A person holding a phone with social media icons, demonstrating effective Social Media Marketing strategies to enhance growth.

A group of people writing killer headlines around a laptop in a conference room.

A woman sitting on the floor in a museum, working on her laptop.

A blogger notes that advertising in Facebook has become very popular. Over a billion people look at Facebook every month. He gives several tips on how to maximize effectiveness of ads placed on Facebook. He emphasizes targeting one's client base by making sure the ad hits the right demographic audience. He gives a tutorial on how to do this. Other tips are to show smiles, use good images (not stock photos), show contrast, and to use catchy headlines.

Key Takeaways:

Facebook has millions and millions of users per day, so it's worth a lot of money to be able to successfully market on Facebook
It's crucial to pick the right audience for your ad, so make sure you're careful as you narrow down the location/interests for your ad
In the end, you ad needs to grab people's attention to get noticed. Employ a great title to the post/great images

“You need to use proven principles and psychological triggers that we know for a fact people respond to. By following the formula I described, you should most definitely improve your CTR and get the most bang for your buck with Facebook Ads.”