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Online Marketing

Utilizing Internal Linking to Improve SEO Rankings

Search engine optimization (SEO) is a complex and ever-changing field. It can be difficult to keep up with all of the best practices, especially when it comes to making sure your website is properly linked. Internal linking is one of the most important aspects of SEO,...

Crafting the Perfect Social Media Ad Creative

Creating the perfect social media ad creative can seem like a daunting task. It’s true that there are a lot of elements to consider when crafting a good ad, but if you take it one step at a time, you can create something that is sure to grab the attention of your...

Five Creative Ideas for Using Testimonials for Link Building

Link building remains one of the most important and effective ways to improve your website's ranking on search engine results pages (SERPs). But, with so many websites competing for the same keywords, it can be hard to stand out. That's why it's essential to get...

The Benefits of Cross-Platform Scheduling

Have you ever been in a situation where you were scrambling to get all of your tasks completed? It can be exhausting and overwhelming trying to juggle multiple projects at once, especially if they involve different platforms or have different deadlines. That’s why...

Utilizing Responsive Design for Mobile SEO

It’s no secret that people are using their mobile phones more and more for searching the Internet. Given this trend, it’s essential to make sure your website is optimized for mobile SEO. One of the most effective ways to do this is by utilizing responsive design. What...

How to Secure Your WordPress Site with These Clever Hacks

No matter how small or large your WordPress site is, it’s important to keep it secure from hackers and other malicious individuals. Fortunately, there are some simple steps you can take to protect your site and keep it safe. Here are some clever hacks that will help...

What is Canonicalization and Why Does It Matter for Technical SEO?

It's no secret that SEO is a minefield of technical jargon and strange concepts. One of the most important terms to understand in SEO is canonicalization. It may be an unfamiliar word, but it's an important concept for any website owner looking to optimize their...

Utilizing Video Marketing to Increase Traffic and Conversions

Video marketing is quickly becoming an increasingly important tool for businesses in the digital age. Video content can be used to engage with customers, increase website traffic, and ultimately, increase conversions. For any business looking to leverage the power of...